Peak Case

Problem Statement and Sub-problems: The aggrandizement store Door, Inc corporate crude revenue closing for 2004 is $12.5 million. This goal requires an increase in coarse gross gross gross revenue of 36 portion over 2003 project closing sales. A build of executives expressed concern that the distribution plan of attack currently employ by pate Garage is not adequate befitting the new sales goal. There argon obstacles or sub-problems that Peak Garage, Inc must overcome to meet their projected sales goal in epoch to be use by January 2004. As menti 1d in more detail by and by in the analysis, store adit brand awareness is number 1 among consumers, there are too many non-exclusive mongers (carrying multiple brands) which we baffle the smaller coincidence of sales, and 80 percent of Peak sales representative time is spent on generating approximately 30 percent of our sales. Situational compendium (External): The residential garage labor in the United States was evaluate to post sale sales of $2 billion at manufacturing businesss prices in 2003. brand garage sales account for 90 percent of industry sales. Based on these numbers, Peak Garage holds a .46 percent market share in total industry sales, and a .51 (figure 1) percent of sword industry sales. The judge growth in the industry is expected to increase by 2.4 percent to $2.05 billion.

The largest garage door manufacturer in the United States is the Clopay Corporation, with annual sales that exceed $ cd million (20 percent market share). Peak Garage, Inc is considered to be one of t he smaller regional garage door manufactures! in the industry. A Peak Garage study estimated that there were 3,002 self-sufficient garage door dealers within the region with the clean sales for an independent dealer is calculated at universe $116,089 (Figure 2). Peak Garages average sales finished an independent dealer are $9,200 which only represent 8 percent of regional independent dealers sales (figure 3). Demand for garage door products is driven by the develop housing inventory in...If you want to get a to the full essay, order it on our website: BestEssayCheap.com

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